YouTube Intensifies Focus on Podcasts with New Tool for Creators

What you should know

  • Podcasts have become a significant focus for streaming services such as Spotify, Apple, Google, and YouTube, which are trying to attract popular creators and integrate podcasts into their platforms.
  • YouTube is introducing a new feature that allows podcast creators to upload episodes directly from their RSS feeds, making it easier for them to reach larger audiences.
  • Creators can connect their RSS feed to YouTube by following a simple procedure outlined in a guide on YouTube’s support page. This involves accepting the RSS Ingestion Tool Terms of Service, entering the RSS feed URL, verifying the account, choosing which episodes to upload, and reviewing visibility details.
  • Once episodes have been uploaded, creators can publish a feed by going to Content / Podcasts in YouTube Studio. The tool also allows creators to re-upload an episode, edit podcast details, and disconnect an RSS feed from their YouTube podcast.

Full Story

Podcasts are the new hot thing. Just about every streaming service, from Spotify to Apple, is jumping on the bandwagon. Google and other companies are in the mix too. They’re all trying to weave podcasts into their platforms and lure in creators. The more popular, the better.

Take YouTube, for instance. They’ve been pushing podcasts like crazy. Now, they’re introducing a new feature to make things easier for creators. This feature will let podcast creators upload episodes straight from their RSS feeds.

So, how does it work? First, you’ve got to connect your RSS feed to YouTube. It’s a pretty simple process. Google even published a guide on YouTube’s support page to walk you through it.

Here’s the gist of it. In YouTube Studio, click Create / New podcast / Submit RSS feed. Then, you’ll need to read and accept the RSS Ingestion Tool Terms of Service. Follow the instructions on screen and click Next. Enter your RSS feed URL and click Next.

Next, you’ll need to verify your account. Click Send code, and you’ll get a verification code sent to the email address on your RSS feed. Enter the code and click Verify. If you’re not sure about the email on your RSS feed, reach out to your hosting provider.

Now comes the fun part. You get to choose which episodes you want to upload to your podcast on YouTube. You can go for all existing episodes, episodes published since a certain date, or only future episodes. Review the visibility details and click Save. Easy peasy.

But wait, there’s more. To publish a feed, head to Content / Podcasts in YouTube Studio. Under “Video count”, you’ll find the Publish button next to your podcast feed. This button will only show up once your podcast episodes are finished uploading.

This tool isn’t just for uploading, though. It also lets creators re-upload an episode, tweak podcast details, and even disconnect an RSS feed from their YouTube podcast. It’s a pretty neat feature, if you ask me.

Derrick Flynn
Derrick Flynn
With over four years of experience in tech journalism, Derrick has honed his skills and knowledge to become a vital part of the PhonesInsights team. His intuitive reviews and insightful commentary on the latest smartphones and wearable technology consistently provide our readers with valuable information.


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